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Auréa Group has rescued the iconic brand from administration.
September 10, 2024
By: Christine Esposito
Editor-in-Chief
The Body Shop will live on. The naturals brand and retailer has been rescued from administration by Auréa Group, a beauty and wellness-focused private equity firm co-founded by Mike Jatania and Paul Raphaël. Jatania is a seasoned executive who successfully scaled personal care company Lornamead before it was sold off 2013. Jatania, who will be the executive chairman of The Body Shop, has tapped Charles Denton to serve as The Body Shop’s new CEO. Denton was CEO of Molton Brown when it was s...
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